With the World Health Organisation now recognising burnout as a medical condition, Melbourne man, Tristan Wright, knows all too well the effects of burning the candle at both ends that nearly cost him everything. It was this lowest moment in his life, when Tristan decided to put into practice what not to do when running a business and start sharing his knowledge with other SME’s on how they can avoid these crucial pitfalls at work, ultimately coaching them on how to live a better life.
In 2012, Tristan launched a custom cycling wear business that soon after a few years in the game had his head spinning. “I felt like the weight of the world rested on my shoulders, I had to be involved with every single decision. I ended up doing extremely long hours, didn’t have a life and even working on Saturday nights while I was meant to be out with mates.” Tristan says. “I was losing friends, with a single focus on the business, not looking after my health, losing focus of why I got into business in the first place which ultimately cost my marriage.”
It all came crashing down and Tristan couldn’t deal with all the pressure. Instead of reaching out for help, he stuck his head in the sand and wasn’t equipped to handle any hurdles. “At one point I hardly left the house for two weeks. This was me burnt out.” he says.
With the drop in the Aussie dollar and falling sales, Tristan lost over $200,000 in a year, taking a massive toll. While many people would simply give up and shut down their business, Tristan decided to pull himself out of the hole that was dug for him and start living life and enjoying it again.
“I went to work on cleaning up the business, systemising it and making it profitable again so I could sell it – and that I did.”
Now Tristan shows other SME’s how to avoid his mistakes through his coaching business, Evolve To Grow. From offering advice on how to become more profitable and productive to creating business and marketing plans that work, Tristan now works with business owners from a range of industries, growing their business.
Following is Tristan’s top 7 Ways To Grow Your Business
7 Top Ways To Grow Your Business
1. Know your weaknesses.
We all have weaknesses. Whether they’re snacks such as potato chips or chocolate chip cookies, or technology such as Facebook or the latest addictive game app, they have similar effects on us.
Acknowledge your shortcomings, whatever they may be. Too often people either try to pretend their vulnerabilities don’t exist or cover up any pitfalls in their lives. Own up to your flaws. You can’t overcome them until you do.
2. Set clear goals and have an execution plan.
If you hope to achieve self-discipline, you must have a clear vision of what you hope to accomplish. You must also have an understanding of what success means to you. After all, if you don’t know where you are going, it’s easy to lose your way or get sidetracked.
A clear plan outlines each step you must take in order to reach your goals. Figure out who you are and what you are about. Create a mantra to keep yourself focused. Successful people use this technique to stay on track and establish a clear finish line.
3. Build your self-discipline.
We aren’t born with self-discipline — it’s a learned behavior. And just like any other skill you want to master, it requires daily practice and repetition. Just like going to the gym, willpower and self-discipline takes a lot of work. The effort and focus that self-discipline requires can be draining.
As time passes, it can become more and more difficult to keep your willpower in check. The bigger the temptation or decision, the more challenging it can feel to tackle other tasks that also require self-control. So work on building your self-discipline through daily diligence.
4. Create new habits by keeping it simple.
Acquiring self-discipline and working to instill a new habit can feel daunting at first, especially if you focus on the entire task at hand. To avoid feeling intimidated, keep it simple. Break your goal into small, doable steps. Instead of trying to change everything at once, focus on doing one thing consistently and master self-discipline with that goal in mind.
5. Change your perception about willpower.
According to a study by Stanford University, the amount of willpower a person has is determined by their beliefs. If you believe you have a limited amount of willpower, you probably won’t surpass those limits. If you don’t place a limit on your self-control, you are less likely to exhaust yourself before meeting your goals.
In short, it may be that our internal conceptions about willpower and self-control determine how much of them we have. If you can remove these subconscious obstacles and truly believe you can do it, then you will give yourself an extra boost of motivation toward making those goals a reality.
Give yourself something to be excited about by planning a reward when you accomplish your goals.
Just like when you were a little kid and got a treat for good behavior, having something to look forward to gives you the motivation to succeed.
Anticipation is powerful. It gives you something to obsess over and focus on, so you’re not only thinking of what you are trying to change. And when you achieve your goal, find a new goal and a new reward to keep yourself moving forward.
7. Forgive yourself and move forward.
Even with all of our best intentions and well-laid plans, we sometimes fall short. It happens. You will have ups and downs, great successes and dismal failures. The key is to keep moving forward.
If you stumble, acknowledge what caused it and move on. Don’t let yourself get wrapped up in guilt, anger or frustration, because these emotions will only drag you further down and impede future progress. Learn from your missteps and forgive yourself. Then get your head back in the game and refocus on your goals.